commercial prices at DVinfo.net

Jason Bowers · July 14th, 2006, 10:07 PM

Anyone shooting commercials, and infomercials for clients? What do you charge per minute and how much extra for titles and cgi? Also what lighting equipment might you need for shoots.

Thanks

Michael Dempsey · July 17th, 2006, 10:27 AM

Keep in mind air time alone on cable channel will run the client around $2000 depending on what channels they advertise on, what hours, and how often. Now you have to add in you shooting and editing time. This post has come up before and I think people get from $1000 - $6000 to shoot and edit the commercial. Also keep in mind it won't be beneficial for a local MA and PA shop to do commercials.

Sorry I don't have more info for ya.....

K. Forman · July 17th, 2006, 10:31 AM

Also, I've heard that the local cable stations will shoot a cheapie commercial for next to nothing, charging basicly to air it. Hard to beat that, eh?

Michael Dempsey · July 17th, 2006, 06:09 PM

Yeah, I heard that too but I think it depends on the cable provider. Some do and some don't.

Rick Steele · July 18th, 2006, 11:23 AM

Quote:

Originally Posted by Keith Forman

Also, I've heard that the local cable stations will shoot a cheapie commercial for next to nothing, charging basicly to air it. Hard to beat that, eh?

Most all do this in my area. Maybe a token $50 fee.

K. Forman · July 18th, 2006, 11:29 AM

I guess the bigger question is, do the stations charge more to air a commercial you shoot for a client?

July 14th, 2006, 10:07 PM	#1
Jason Bowers Major Player Join Date: Feb 2005 Location: Thunder Bay, ON. Canada Posts: 374	commercial prices Anyone shooting commercials, and infomercials for clients? What do you charge per minute and how much extra for titles and cgi? Also what lighting equipment might you need for shoots. Thanks

July 17th, 2006, 10:31 AM	#3
K. Forman Capt. Quirk Join Date: Apr 2002 Location: Middle of the woods in Georgia Posts: 3,596	Also, I've heard that the local cable stations will shoot a cheapie commercial for next to nothing, charging basicly to air it. Hard to beat that, eh? __________________ www.SmokeWagonLeather.us

July 18th, 2006, 11:29 AM	#6
K. Forman Capt. Quirk Join Date: Apr 2002 Location: Middle of the woods in Georgia Posts: 3,596	I guess the bigger question is, do the stations charge more to air a commercial you shoot for a client? __________________ www.SmokeWagonLeather.us

July 17th, 2006, 10:27 AM	#2
Michael Dempsey Regular Crew Join Date: Jan 2005 Posts: 47	Keep in mind air time alone on cable channel will run the client around $2000 depending on what channels they advertise on, what hours, and how often. Now you have to add in you shooting and editing time. This post has come up before and I think people get from $1000 - $6000 to shoot and edit the commercial. Also keep in mind it won't be beneficial for a local MA and PA shop to do commercials. Sorry I don't have more info for ya.....

July 17th, 2006, 06:09 PM	#4
Michael Dempsey Regular Crew Join Date: Jan 2005 Posts: 47	Yeah, I heard that too but I think it depends on the cable provider. Some do and some don't.