Videogames becoming the hottest place for product placement at DVinfo.net

Boyd Ostroff · July 8th, 2006, 12:08 PM

http://www.forbes.com/free_forbes/2006/0724/084.html

Quote:

A stampede of marketers, including Apple, Procter & Gamble and Visa, are paying for product placement in games. Graffiti artists in Atari's Getting Up: Contents Under Pressure listen to tunes on Apple iPods while tagging walls with Montana Gold spray paint. In Tom Clancy's Splinter Cell Pandora Tomorrow from publisher Ubisoft Entertainment, players use Sony Ericsson phones to get clues to bust terrorists. Players watch video demos of skateboarding moves on Nokia's N93 phone in the next Tony Hawk game coming from Activision

Kelly Goden · July 8th, 2006, 01:27 PM

I dont understand the fascination with games(ignoring that I was just about to play "san andreas" as I detoured here). But I have been playing it for a year
and I am only 25% into it.

how on earth can people find the time to play all the new games out there? One game per year is good enough for me.

Plus--although its creative, I dont feel a game has the narrative value of a traditional story or even a comic book.

Anyway
back to the game.
:)

Jack Zhang · July 8th, 2006, 06:37 PM

I'm totally against advertisements in video games, though young people might like it, it's been poisoning our youth's generation for some time now.

July 8th, 2006, 01:27 PM	#2
Kelly Goden Major Player Join Date: May 2006 Location: Surrey BC Posts: 259	I dont understand the fascination with games(ignoring that I was just about to play "san andreas" as I detoured here). But I have been playing it for a year and I am only 25% into it. how on earth can people find the time to play all the new games out there? One game per year is good enough for me. Plus--although its creative, I dont feel a game has the narrative value of a traditional story or even a comic book. Anyway back to the game. :)

July 8th, 2006, 06:37 PM	#3
Jack Zhang Inner Circle Join Date: May 2005 Location: Burnaby, BC, Canada Posts: 3,053	I'm totally against advertisements in video games, though young people might like it, it's been poisoning our youth's generation for some time now.