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October 19th, 2006, 05:43 AM
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#1 |
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Obstreperous Rex
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Adobe Acquires Serious Magic
See the press release at http://www.adobe.com/aboutadobe/pres...iousMagic.html
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October 19th, 2006, 06:32 AM
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#2 |
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Major Player
Join Date: Jan 2006
Posts: 440
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Serious Ultra is an amazing DV keyer. I'm hoping Adobe rolls it into After Effects, that would be nice.
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October 19th, 2006, 08:08 AM
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#4 |
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Wrangler
Join Date: May 2003
Location: Eagle River, AK
Posts: 4,100
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Bill, your post is unhelpful without providing some factually based rationale. Please elaborate.
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Pete Bauer The most beautiful thing we can experience is the mysterious. It is the source of all true art and science. Albert Einstein Trying to solve a DV mystery? You may find the answer behind the SEARCH function ... or be able to join a discussion already in progress! |
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October 19th, 2006, 09:18 AM
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#5 |
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Adobe acquires Serious magic
this is very sad and disappointing news. adobe bought out Pixmantec and stopped their RAW image processing technology . They used a few of the features in the upcoming Lightroom, but, IMHO, the workflow sucks. Now they have their grimy mits around serious magic. <sigh> Not to mention MacroFlash
I just hate it when these big corps buy out the innovation of a small company. these big guys couldn't innovate their way out of a plastic sack. I still have a bad taste in my mouth from the days when I paid for the troubles caused by premiere. I have paid for HDrack 2. How long before my license validation proceedure won't be recognized by adobe. At the very best, they'll do the same as they did with Pixmantec and offer me 1 free upgrade to v 1.0 then I have to pay for the next one. Last edited by Bill Ravens; October 19th, 2006 at 11:12 AM. |
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October 19th, 2006, 09:57 AM
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#6 |
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Inner Circle
Join Date: Jul 2002
Location: Centreville Va
Posts: 1,828
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I think anyone who is using dvrack with a non adobe nle is going to be a little worried. But Adobe didn't mess with macromedias toolset, so maybe they will let SeriousMagic continue as a multi nle friendly app.
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Boycott Guinness, bring back the pint!!! |
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October 19th, 2006, 10:32 AM
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#8 | |
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Inner Circle
Join Date: Jul 2002
Location: Centreville Va
Posts: 1,828
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Quote:
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Boycott Guinness, bring back the pint!!! |
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October 19th, 2006, 10:55 AM
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#9 |
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Don't mean to cross post. In response to pete's request, let me refer you here:
http://www.dvinfo.net/conf/showthrea...640#post559640 |
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October 19th, 2006, 11:01 AM
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#10 |
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Obstreperous Rex
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Bill, I just merged your post in TOTEM (linked above) into this thread. Everything's under one roof that way. You're saying it's bad news depending on what Adobe decides to do with it. Hopefully they won't kill the line. The impression I'm getting is that this won't happen.
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October 19th, 2006, 07:31 PM
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#11 | |
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Trustee
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Quote:
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October 22nd, 2006, 05:10 PM
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#12 |
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Trustee
Join Date: Sep 2004
Location: Bristol, CT (Home of EPSN)
Posts: 1,192
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Congrats to Serious Magic
I own 3-4 SM products. They have been one of the few software companies whose products are innovatve enough and functional enough to justify the price.
I hope that Adobe will continue to allow the creativity and ingenuity to flourish. Small software companies dream of such a payday. The magicians deserve. If the money will change some of them, it will also provide opportunities for spinoffs. Good luck to SM and to Adobe, who made a smart move. |
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