Nikon to acquire RED

[Andrew Smith]

From the press release:

TOKYO - Nikon Corporation (Nikon) hereby announces its entry into an agreement to acquire 100% of the outstanding membership interests of RED.com, LLC (RED) whereby RED will become a wholly-owned subsidiary of Nikon, pursuant to a Membership Interest Purchase Agreement with Mr. James Jannard, its founder, and Mr. Jarred Land, its current President, subject to the satisfaction of certain closing conditions thereunder.

Legendary cinema camera manufacturer, cutting edge, award winning, agreement "reached as a result of the mutual desires of Nikon and RED" to blah customers blah, wonderful future together.

Full press release is at https://www.nikon.com/company/news/2024/0307_01.html

Andrew

[Christopher Young]

From the horse's mouth. Most interesting from 32:30 re the reasons why.

Chris Young

LIVE 3-08-24 - Nikon Buys RED! What Does This Mean? Is This Good or Bad? Let’s Chat! - YouTube