Sony in IBC No-Show at DVinfo.net

Jonathan Lee · April 27th, 2009, 08:45 PM

Sony have announced they will not be attending or exhibiting at IBC in Amsterdam this September. They will instead concentrate on their own road show exhibitions which they consider more effective.

So the recession starts to bite hard.

Alister Chapman · April 28th, 2009, 01:39 AM

I'm not sure this is so much a case of cost saving as a case of value for money. Sony are going to hold hundreds of events across the EMEA region with the aim of making it possible for those unable to travel to Amsterdam to see their products. IBC is expensive for Sony, but also expensive for the visitors.

Robert Sanders · April 29th, 2009, 11:48 AM

Looks like they're doing the same thing as Apple and RED.

April 27th, 2009, 08:45 PM	#1
Jonathan Lee Regular Crew Join Date: Feb 2005 Location: London UK Posts: 83	Sony in IBC No-Show Sony have announced they will not be attending or exhibiting at IBC in Amsterdam this September. They will instead concentrate on their own road show exhibitions which they consider more effective. So the recession starts to bite hard.

April 28th, 2009, 01:39 AM	#2
Alister Chapman Inner Circle Join Date: Dec 2005 Location: Bracknell, Berkshire, UK Posts: 4,957	I'm not sure this is so much a case of cost saving as a case of value for money. Sony are going to hold hundreds of events across the EMEA region with the aim of making it possible for those unable to travel to Amsterdam to see their products. IBC is expensive for Sony, but also expensive for the visitors. __________________ Alister Chapman, Film-Maker/Stormchaser http://www.xdcam-user.com/alisters-blog/ My XDCAM site and blog. http://www.hurricane-rig.com

April 29th, 2009, 11:48 AM	#3
Robert Sanders Starway Pictures Join Date: Jul 2005 Location: Studio City Posts: 581	Looks like they're doing the same thing as Apple and RED. __________________ http://www.starwaypictures.com http://starwaypictures.blogspot.com/