It's finally here! After lots of work, we’re incredibly excited to announce the availability of EditReady (http://www.divergentmedia.com/editready), the first video transcoding app designed from the ground up for 21st century post production workflows. EditReady simplifies the process of getting a diverse set of QuickTime source media into edit-friendly formats like ProRes and DNxHD. Whether you’re shooting with cell phones, GoPros, or digital SLRs, or if you’ve got a large amount of archival footage, EditReady can help you.

Behind a beautiful, user-friendly interface, EditReady packs the fastest transcoding technology on the market. Going from H.264 to ProRes is faster than ever before.

EditReady isn’t just about transcoding - it can apply LUTs to help grade footage, edit metadata for consistent workflows, and even do framerate conforms for beautiful slow motion.

We can’t wait for you to try EditReady (http://www.divergentmedia.com/editready), and we’ve got big plans for the future. Download the free trial today, and let us know what you think!