I don't know that it's the case in this example, but you might as well read the current bio for BBC2 presenter Gordon Brewer. Catch it while you can, I suspect.

BBC Two - Newsnight Scotland - Gordon Brewer (http://www.bbc.co.uk/programmes/b007rhvm/presenters/gordon-brewer)

Andrew

BRILLIANT! Thanks for sharing...

"Sharing is caring." LOL. :-P

Andrew

Thanks for that! Made my day!

I strongly suspect that Gordon Brewer is in fact the author of his own profile & that this is an example of dry British humour or more particularly dry Scottish wit.

That was my hunch as well but as I know nothing about the guy I didn't want to make any assumptions.

I strongly suspect that Gordon Brewer is in fact the author of his own profile & that this is an example of dry British humour or more particularly dry Scottish wit.

If you look at the other two presenter's bios, you can see that none of their subjects take themselves too seriously. Not a problem for most UK readers, but I can see how some from other cultures may get the wrong message.
Other than ex-pats, I doubt that many outside Scotland would read them anyway.

Steve