View Full Version : The Real Importance on Displaying Your Reel/Work: YouTube & Vimeo versus website
Michael B. McGee April 23rd, 2011, 11:15 AM For Independent Free-lance DP/Camera Ops. Not owners of Production Companies that work as DP/Cam Ops:
obviously, having a your own website is an important element in the professional process. but, if you're like me, just starting out, websites may not be an option initially. i'm in the process of making one, but since i don't have the necessary founds to pay a professional web designer, i'm needing to be patient while a friend builds it for me on "his own time". so, i'm just curious to see how "important" it REALLY is to have a website showcasing your work versus displaying it on Vimeo, Exposure Room, or even YouTube as i do now. (I mostly forward potential clients to my Vimeo or Exposure Room page. NEVER YouTube.) i mean if your reel is amateurish or unpolished, (your work obviously shows that there was NO BUDGET and you had to use every resource imaginable just to make it somewhat watchable), then does it really matter if you have a fancy looking, "professionally" designed website? personally, i'm extremely, how would you say, "un-superficial". so, i could care less how one's website looked as long as their reel/work impressed me. if i was directing or producing a project i definitely wouldn't give a sh*t how a DP/Camera Op's website looked. i would ONLY care about the quality of their work. with that said, i've been wondering if i should budget in the founds to have a website built immediately or just go with my gut, personal feeling towards this matter, and let Producers/Directors, of Low-NO Budget projects anyways, view my work elsewhere until i can find the money to make a proper website. not just a URL with movie images to look at. i mean a polished, PROPER website.
what do you suggest?
fyi: i pretty much live paycheck to paycheck. like most americans these days, and maybe even the rest of the world, money is tight.
thanks in advance,
Mike
Charles Papert April 23rd, 2011, 12:12 PM It's a good and relevant question.
I think we are all wondering what all of these things mean in today's world--and how long "today" will last before it becomes dated.
Reels themselves have changed in structure in the past few years. DP reels changed little over the years, being a self-contained piece that one watched from beginning to end. When we switched delivery of same from tape to DVD a few years back, it opened up the possibility of creating chapters or additional clips that the viewer could select. That was short-lived, as the web became the favorite place to watch reels. As I head towards a complete revamp of mine, I've been talking to other DP's and consulting with agent on how to proceed.
What seems to have emerged is that the structure is now moving towards clip-based browsing, with individual projects in each clip, rather than an extended montage. Obviously for this you need a decent website. I hear your pain on web designers "getting around to it"...I've been waiting on one myself. I've had an iWeb site up for years now that I'm not in love with but it gets the job done (see my signature link) and I like that I can make changes of any kind myself. In my mind it is just borderline acceptable for the level of work that I am doing, I'd like something a little more slick but in the meantime I just keep it plain and easy to navigate (I hate sites that are too clever for their own good).
Regarding the Vimeo only presence--I think if you are going after no/low budget work, it's probably good enough for the time being, although having at least a single page site with your contact info, imbedded reel and link to resume/IMDB is important so they can find you. I directed something recently and was looking at a number of DP's, some by referral, and if I couldn't find at least the above, I felt they weren't serious enough about what they were doing for me to consider them.
The way I see it is that as you said, we work extremely hard to make material shot on little to no money looks as good as possible, so it stands to reason that we should make our entire presentation of ourselves follow suit. I will say that when I see a really fancy site for someone who is obviously still somewhat in the early stages of their career (like a DP reel that intercuts between maybe four or five projects, because that's all they've shot), it feels a little unbalanced, like they have too much time on their hands to play around in Dreamweaver.
So bottom line: if someone is passed your name, you want them to be able to plug it into Google and find you quickly. They want to know what you've done (resume/IMDB) and what your footage looks like. After that, things like bios and news are good to indicate your background and what you've been doing lately but not that critical--more like fleshing you out if you are already a strong contender for the gig.
As I said at the beginning of this post, things are changing. Thanks to guys like Phil Bloom and my pals Vincent Laforet and Shane Hurlbut, the era of the "internet rockstar" DP has emerged and now there is a movement towards promoting oneself in a way that used to be reserved for above-the-line talent. Not sure where all of that is going but it's worth a mention.
Thanks for reminding me that I need to revamp my site and reel--the latter in particular is now four years old and it's about to change 100% (do I really still have a separate "digital cinematography" and "mini-dv" section? embarrassing). My plan is to break it completely apart into clips, some of which will have to be re-engineered, and have a simple 60 second montage of the hottest images as an introduction.
Michael B. McGee April 23rd, 2011, 05:26 PM Regarding the Vimeo only presence--I think if you are going after no/low budget work, it's probably good enough for the time being, although having at least a single page site with your contact info, imbedded reel and link to resume/IMDB is important so they can find you. I directed something recently and was looking at a number of DP's, some by referral, and if I couldn't find at least the above, I felt they weren't serious enough about what they were doing for me to consider them.
thanks for the tip. i really appreciate your suggestion/s.
i also agree with individual clip based browsing or better yet reels/links designed for a specific project. its more direct to the point of what your client needs. i mean, why would one want to show a Producer/Director their reel which contains 3-4 minutes of, lets say, Horror and Sci-Fi work when they're looking to hire you to shoot a comedy.
I got started in this business working at a commercial production company. i was in charge of putting together a specific, handed picked by the Executive Producer and Sales Agents, reel of our Director's work to be viewed by the Ad Agency who we were bidding on a job for. it wasn't a montage at all, yet a nice collection of 7-10 spots put together specifically for the commercial in mind my company was trying to get.
how great would that be if a Producer/Director asks you for a website/link and you tell them, "i'll have one emailed to you within the hour/day". During your discussion you find out what the project is about. you get on your cpu/phone and start building a specific reel, which will showcase some of the work that you've already done, that will help them decide on whether or not you are the right fit for their needs.
so, i definitely agree with "individual file based browsing". i don't necessary think it'll be a good idea to have a complete feature film as a single 90+ minute clip. in this case a 3-4 minute montage of that film would be wise. Charles, I'm so glad you think this is the wave of the future. I hope you're right. I was really starting to fret about having to make the "ultimate, super hip pop-song overdubbed montage". its one thing to worry about how you want your work to be cut together, let alone having to choose which song to accompany it.
here's to the future!!!!
cheers!
Keith Dobie April 27th, 2011, 12:41 AM Hi Michael — you can create a good looking website on your own with minimal outside help. Creating a site using a CMS such as Wordpress is extremely popular, and doesn't require any HTML coding skills. You use a template and away you go. You can then go back and add content, a blog, photo galleries, video player, whatever you want. It doesn't have to be expensive (I hear you, re: cash flow) -- There are tutorials on Youtube, books in the library. I'm re-doing mine using another CMS called Joomla. The software is free, open source . . . your hosting will be cheap, probably $5 a month or less.
You can post your videos on YouTube (or Vimeo) and then embed them on your site using the provided embed code.
Good luck!
WordPress › Blog Tool and Publishing Platform (http://wordpress.org/)
Michael B. McGee April 27th, 2011, 10:12 PM Hey Keith,
Thanks a lot. that's very cool of you.
Alex Khachatryan April 28th, 2011, 11:21 PM Michael, I run WordPress and connect all videos from vimeo. Works great. Easy to catch up and plenty themes to choose from. Here is the link Treeam production (http://treeam.net/)
Sareesh Sudhakaran April 29th, 2011, 10:55 PM For Independent Free-lance DP/Camera Ops. Not owners of Production Companies that work as DP/Cam Ops:
... let Producers/Directors, of Low-NO Budget projects anyways, view my work elsewhere until i can find the money to make a proper website. not just a URL with movie images to look at. i mean a polished, PROPER website.
what do you suggest?
fyi: i pretty much live paycheck to paycheck. like most americans these days, and maybe even the rest of the world, money is tight.
I suggest you display your showreel on vimeo, youtube, etc. and give both SD and HD options, and link to them whenever necessary. You need Youtube for its search engine power.
Ever seen Roger Deakins' website design? If somebody asks you why you don't have a website, just tell them you're too busy shooting. All the best.
Michael B. McGee April 30th, 2011, 09:07 AM Already showing reel on Vimeo, YT, and ER.
Love the answer to why my website isn't up yet. "too busy shooting". i'm definitely gonna use that one.
thanks a lot,
Mike
Erik Norgaard May 1st, 2011, 04:09 PM Hi:
I did my website from the ground up, coding html, css, as well as programming in perl and php. If your needs are creating 3-4 web pages, say one main page and 3 subpages then you really need only basic html to do it, it's very easy to embed videos in the html code, both vimeo and youtube provide html code you can just copy and paste in. If you're not into learning basic html, explain your friend helping you, that this is all you want to start with. He should be able to do that in a day or less for a simple design.
However, whether you wait to pay a profesional or have friends help you, don't fall into the all too common error and focus all the attention on design: It's the content that matters, and you really must think this through before you ask anyone to help you.
And, don't let the web designer/programmer get away with programming your site in flash ... flash is not indexed by the search engines, only the html coded text elements. So an all flash site might look nice, but no one will find it.
BR, Erik
Les Wilson May 1st, 2011, 07:34 PM ... If somebody asks you why you don't have a website, just tell them you're too busy shooting.
I would not hire someone who is so flip as to say that and so naive as to think I'd believe him or her. I think lying is the wrong way to start a business relationship. If you don't think having a site is important enough to make it happen, then why cover it up? That's for wall-streeters. Be real. The type of people you want to hire you will respect honesty and authenticity...in my opinion anyway, YMMV.
Sareesh Sudhakaran May 1st, 2011, 09:26 PM I wasn't asking anybody to lie...make it real and make it happen. There are a lot of successful professionals with websites, and equally (if not more) many professionals without them. It is not a prerequisite.
I have hired many DPs over the last nine years, never ever have I looked at somebody's website. After all, I know that a DP who makes a cool looking website might be just 'flip' and I'm not 'so naive' as to believe his or his friend's web designing skills have any bearing on his ability to use a camera. Nor am I so naive as to care about what he has written about in his 'About me' section, or his blog of gear reviews.
The three most important things I look for are:
1. Showreel (I also look at how well he has put it together, and whether he has coded it properly)
2. Attitude (through a personal meeting)
3. References (if I am in doubt)
Not wishing to be argumentative. What I've recommended is based on my experience. I equally respect the other point of view. Like I said, if you can afford it, keep a website. It doesn't hurt.
Chris Davis May 1st, 2011, 10:46 PM Hi:
And, don't let the web designer/programmer get away with programming your site in flash ... flash is not indexed by the search engines, only the html coded text elements.
While I agree that a site should not be 100% in flash, Google and other search engines have been indexing flash content for some time (several years.) However, all flash content is treated as plain text, so the search engine rankings are typically quite low.
Here's a random example of search results returning a flash site: Google (http://bit.ly/mvuVz8)
Matt Davis May 2nd, 2011, 11:39 AM A couple of thoughts (as a 'sort of' freelance who also books freelancers):
Whilst I'll second the vote for a WordPress.com account or similar, I personally like to see some sort of CV. Even a reasonably full profile on LinkedIn could do for some folks - just enough to convince them you're real and have friends (not talking Facebook, though). A link to a reel on Vimeo, YT or whatever would be obligatory - even if it's only the equivalent of a graphic designer's 'sketchbook' portfolio.
I'd also recommend owning a domain name which you can move its pointer from source to source, so it's not tied to a particular host or web design company. Then stick to that brand.
Specifically thinking about reels, I think we're all pretty much on the same track: short, compartmentalised, definitely a 'grocer's window' - not looking for oranges? Here's some lovely apples. Even a kiwi fruit. No bicycles or bidets (you can't specialise in everything).
But what I am seeing (says he, with a senescent reel too) is the rise of the 'sizzle' reel. Hot shots. Just like a sausage - pretty much nutrition free, but exciting biting. That would be one little 30 second blipvert, and from then on, one picks at a play list full of video canapes.
Alden Miller May 4th, 2011, 11:36 AM Kinda piggy-backing on the online reels. My question:
I am a freelance videographer AND a filmmaker (when the time and money are right)
Should I have two separate place to show my freelance/event work and film work?
or would my personal site be good enough to house both?
Sareesh Sudhakaran May 4th, 2011, 10:04 PM Alden...keep it separate if possible.
Philip Howells May 5th, 2011, 04:21 AM I find this an interesting thread but wonder if there isn't an aspect we've been missing and that is the ownership/rights in the work we wish to display and the bearing on the practicalities of that by using one medium rather than another.
After a career in corporate/broadcast/event production I now make mainly weddings which, because of the music content, adds a second rights dimension to our common problem.
Whilst I agree with Charles Papert that the web has or should have replaced the showreel, the fact is that it is broadcasting. More than that the medium has within it devices designed expressly to pick up unauthorised use of copyright music.
I'm not suggesting that in strict legal terms including the same work and examples in a showreel is any less of an infringement of the owners' rights, nevertheless the scale on which one makes that infringement by giving a potential client a showreel DVD is significantly different to posting the same work on Vimeo, You Tube etc - and I'm not taking into account the legitimate points that have already been raised about the image such placing gives one's work.
I wish there was an equable and simple solution but I'm not smart enough to devise it.
Chris Davis May 5th, 2011, 07:28 AM Not to mention understanding the terms of service of the various video websites. For example, YouTube is pretty wide open - if you as a widget manufacturer want to host your commercial/product video on YouTube that's just fine according to their TOS. However, the same is not true with Vimeo. Vimeo is clear that they are not to be used to "offload your hosting costs". Vimeo is a community where video producers can share their work for creative comment and discussion, not a free place to host your demo videos. Even Vimeo's paid upgrade does not allow that type of usage.
Philip Howells May 5th, 2011, 08:34 AM You raise an important point Chris, one of which - because I don't run the risk of being caught even though it'd be a simple lottery given how many others do it blatantly - I am unaware.
Indeed, it seems to me that, given the huge number of wedding samples posted on Vimeo, the restriction you describe is honoured more in the breach.
I wonder if organisations like Vimeo realise how much they'd be helping legitimate businesses like ours to counter the hobbyists who ignore their rules with such impunity if they did start enforcing them and thuis oblige the freeloaders (for that's what they are essentially) to pay for their own hosting and streaming.
Michael B. McGee June 3rd, 2011, 09:48 AM here it is:
Michael B. McGee - Director of Photography | Camera Operator (http://www.MichaelBMcGee.co)
It's still in "beta", but thanks for all of your help. I really appreciate your input.
Dylan Couper June 5th, 2011, 10:08 AM *not to Michael specificaly*
I used to be a videographer/DOP... and used to think that having a great site with a professionaly presented demo reel was important.
Now I'm doing more producing/hiring of crew, I have to say.... I couldn't care less what someones website looks like, or even if they have one... only what your reel looks like and how easy it is for me to access it. I'd way rather have a single Youtube/Vimeo link sent to me than having to go to your ultra hip website, figure out your sexy new Flash interface, and wait for your slow reel to buffer and play.
So... while you probably DO want to have a good looking website, the most important thing is to put your reel front and center and make sure it plays lickety split.
Just my 2 cents as someone who hires videographers out on a regular basis.
Michael....
Like the website, easy to use, clean simple and doesn't try to hard. I'd rather see a link to a demo reel of clips rather than all the individual projects. That lets me get a good grasp of your range very quickly, and everything you do to make my life easier, makes me like you more.
Michael B. McGee June 5th, 2011, 07:56 PM Thanks. A "reel" is in the works. I appreciate your advice.
Steven Davis April 5th, 2017, 12:22 PM Hey lads here and abroad. I came across a nifty wordpress plugin called Vimeography. The link is here, https://wordpress.org/plugins/vimeography/
Even the free version is cool. I'll probably upgrade, but it does what I needed it to do, display multiple videos in one spot from Vimeo.
So there's my tip, hope it helps someone.
Josh Bass April 5th, 2017, 11:34 PM Even though it says in some posts above we're apparently not supposed to use Vimeo for hosting demo reel/work sample clips? Maybe I read that wrong.
Anyway, I think a combo of the two is not bad. . .use Vimeo/YT to host/play the vids, but have it all funneled through a website that's more personalized to you/your company (embed the YT/Vimeo vids on your own site, in other words).
As I understand it, for searchability/SEO/"Googlebility", certain websites/platforms work better than others. . .Wordpress, Squarespace, etc. I currently have an Iweb site I upload to a server, thinking I should switch over to something more Google/search-friendly and see if it helps things.
Gary Huff April 6th, 2017, 08:32 AM Even though it says in some posts above we're apparently not supposed to use Vimeo for hosting demo reel/work sample clips? Maybe I read that wrong.
You didn't read it wrong, but what you read is wrong. Nearly every demo reel I have ever seen is from Vimeo, and if they started taking those down, you'd probably hear about it. I wouldn't sweat it.
Josh Bass April 6th, 2017, 01:30 PM Ah. Ok then.
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