View Full Version : UK Online Video Advertising Spend Almost Doubles in 2010


Andy Wilkinson
March 29th, 2011, 12:31 AM
This article probably explains why I seem to be getting busier and busier during the last few years in my chosen area of corporate video production for web marketing.

In the UK, online advertising now accounts for 25% of all advertising spend and, specifically of interest to us, online video advertising has almost doubled in the last year to £54M. Note the huge increase in Facebook etc. targeted advertising spend.

BBC News - Online advertising breaks through £4bn barrier (http://www.bbc.co.uk/news/business-12887689)