Recently I shot some comparison tests between Sony’s older SGamut color space and their brand new one, SGamut3.cine. For several years I’ve been fascinated by camera color rendition. Every camera manufacturer, just like every film manufacturer, has their own look—their…
Log and raw are not the same thing, and they are good for different things. Here’s how I differentiate the two… The first thing we need to do is define one against the other. Raw and log are occasionally used…
Color is something that has fascinated me for a long time.This is what I’ve noticed about trends in cameras over the years. When I started out in this business as a camera assistant every film stock had a signature. Companies…
The annual HPA Tech Retreat is over; here’s my quick summary of trends that stood out, as well as a few interesting images. Chasing viewer engagement / sampling / metrics: Real-time social-media monitoring. Set-top boxes delivering customized ads. Live user-engagement…
Today a very interesting fundraising campaign has hit Kickstarter. The company behind the product is a veteran in the world of successful crowd-funding launches. Building upon their two earlier marketing campaigns, this one will combine elements from all of their…
The HPA Tech Retreat is an annual gathering where film and TV industry folks discuss all manner of technical and business issues. It’s the sort of conference where the chap next to you is cutting shows on his MacBook Air;…
The HPA Tech Retreat is an annual gathering where film and TV industry folks discuss all manner of technical and business issues. I’m taking notes during the sessions and posting them; it’s a very limited transcription of what’s going on,…
I recently saw a protoype Arri Amira for the first time. I really, really like most of what I saw, but some of it needs a rethink. I know the gang at Chater Camera exceptionally well, and in spite of…
The HPA Tech Retreat is an annual gathering where film and TV industry folks discuss all manner of technical and business issues. It’s the sort of conference where the chap next to you spends his time editing a six-camera show…
The HPA Tech Retreat is an annual gathering where film and TV industry folks discuss all manner of technical and business issues. The first full day is a “supersession”; this year the topic is: THE NEW NORMAL IS ANYTHING BUT…